Archive for September, 2008

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With energy prices going up and the job market staying flat, a great many of us are thinking about starting some kind of business to earn some extra income.

You’re probably also thinking in the back of your mind that your business could take off, make a lot of money, and you could say good-bye to your boss, commuting, and spending so much time away from home.

Good for you! I KNOW you can do it and here’s why.

Usually when people start thinking of going into business for themselves, they concentrate on all the things they DON’T already know. They try to learn more about computers, take a class at the community school, read reports online, and talk to others who have worked in the business.

Those things are good, but what will really help you excel in business are things you ALREADY have and know how to do well.

* Do you show up for work on time day after day? That’s DISCIPLINE. It’s the one must-have factor that separates the go-getters from the tire kickers. You have to be able to set your sights on something, know what you believe in, and not give up easily. You have to show up and do your job day after day until the cash starts rolling in. I know–that’s common sense. But you would be surprised at how many people fail at business simply because they didn’t give it a little discipline.

* Sell what you LIKE and KNOW. People like to buy from business owners who not only know a lot about the product or service, but are also ENTHUSIASTIC about it. It really helps if you know and like what you’re selling. If you have a hobby, base your business around some aspect of that. One guy I know loves to play the guitar, so now he makes a fine income selling used guitars on eBay. I spent many years in body building and fitness. Now I sell a popular line of health and wellness products. If somebody wants to know why these products work, I tell them, and I tell them with enthusiasm. It works remarkably well.

* Team up with others. It’s really beneficial to have help from somebody who has been in the business a while. They can save you countless hours by showing you the pitfalls of the industry. They can also greatly speed up your progress by showing you what works. But most importantly, a mentor can give you encouragement when your enthusiasm and discipline is waning. We all have those days when we get a little discouraged. An email or phone call from a mentor can get you back on track fast. And that’s what it takes to succeed.

Consider these three important ideas before going into business. Then know that you CAN succeed. Creating your own business can be the best, most exciting thing you will ever do for yourself or your family.

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Definitely, you want to have the best for your home, so you would want to make sure that your home will gain beauty and elegance. But how can you add up beauty and elegance to your home?

If you want to make your home elegant enough not only for you but for your guests, definitely, you will make improvements that can surely give appeal and glow to your home. Having marble tile flooring can add up to the glow and beauty of your home. Yes. Marble tiles are very popular materials that are being use for home building and not only that; marble tiles are use for sculptures and work of arts as well.

Even way back in the time of Greeks and Romans, marble tiles are the best materials that are being used for sculptures and work of arts since they believed that these materials are great. The Asians and Europeans are enjoying these materials in terms of building homes and offices because these materials are durable and elegant.

Marble tiles come in different pattern, shape, size, design and texture, so homeowners have lots of choices to choose from. So they have variety of choices and can find the right one that matches the design and style of their homes.

If you want to make sure that the marble tiles will add beauty and elegance, you have to match it with your home’s style and design. Definitely, you can find the right one that can be best for your home. You can find marble tiles in the market and even online. Just take your time in finding the one that you want.

Marble tiles are quite expensive but more and more people are using marble tiles for the flooring and not only that they use it in their countertop and other decors at home. Even if it is quite pricey, it is worth it since it can add glow and beauty to a home.

As soon as you finally choose the marble tile you want for your home, you have to hire someone to install it, in order to make sure it is properly place. Since if the marble tiles are properly installed, it can surely add glow and elegance to a home.

Since your marble tile flooring can give glow and elegance to your home, you need to maintain that glow and appeal that the marble tile possesses. You have to take good care of your marble tile flooring. It is advisable to clean it regularly. You can mop it and let it dry. Do not let spills be left on your floor surface, if there are any spills, make sure to wipe it immediately with soap, lukewarm water and clean cloth, wipe your marble tile floor gently and dry it after. Always keep your marble tile flooring dry.

You have to clean your marble tile flooring, in order to keep the glow and beauty of your marble tile flooring.

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In online marketing business like affiliate marketing, no traffic means no sales. Once you are promoting a product or service in you web page, you need to have more visitors that can be potential consumers to your products and services. I guess everyone will agree if I said that obtaining enough highly targeted traffic is the key to success in affiliate marketing business. This method is proven to be effective if you’re promoting or reselling product or service online. One of the best and most secured marketing strategies that affiliate marketers can employ is the strategy of paying for performance. Paying for performance could mean giving a commission to a sales person only when new sale is made. Also, you can avoid spending any marketing bucks because every cent you use up has either come from sale or will generate a sale in the future.

And one of the proven and most efficient ways of acquiring sales in affiliate marketing business is by drawing laser-targeted traffic towards your web site and converting them to sales by means of “Pay-Per-Click” Search Engines (PPCSEs).

Overture claims to be the Internet’s best pay-per-click search engine. It is the world’s leading resource of Pay-For-Performance search on the web. And what’s more enticing about Overture? When you advertise in Overture Premium Listings, your site will absolutely appear in the leading U.S. search engines like Yahoo, InfoSpace, MSN, Netscape, AltaVista, Lycos and more. PPCSEs like Overture can bring impressive sales because they permit you to pay for performance by means of attracting precisely targeted traffic to your niche. Overture’s secret is to drive laser-targeted traffic to your website by proposing or bidding on keywords that are related to the product or services that you are offering. Overture drives targeted traffic by keeping you away from the general keywords that are very common and usually come expensive and by casting a wide net of laser-focused keywords that are more targeted, not so expensive, and with high conversion rate. I’ll tell you, attracting laser-targeted traffic through Overture is nothing but a “Win-Win” Situation.

Overture’s strategy also allows your visitors to respond. Bear in mind that one-time sales can’t be a key in creating a highly-profitable business especially online. You can only achieve this through PPCSEs like Overture, which gets your site visitors to respond. And once it happens, you can constantly market and sell your products to them.

Other things that will surely attract lifetime customers to your site are offering valued customer discounts, giving seasonal and special offers especially to your repeat customers and any other incentives to purchase.

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Q: One of my former employees has started a competing business and is calling my clients and trying to steal their business from me. Do I have any legal recourse against him?

– Brad J.

A: I hate to break this to you, Brad, but unless this former employee signed a noncompete agreement while on your payroll, there is probably very little you can do to stop him from wooing your customers. You should discuss the situation with your attorney, but unless this person is also breaking the law in some other way (using stolen trade secrets, for example) your attorney will probably concur with me.

Renegade former employees riding the free enterprise wave is one reason noncompete agreements are gaining in popularity among employers who hope to use them to help protect their business from competitive threats launched by former employees. Many employers are now demanding that key employees sign noncompetes as a stipulation of employment. While signing noncompetes usually doesn’t sit well with employees who view them as potential roadblocks to their upwardly mobile career path, many businesses will not hire a key employee without his or her signature on the dotted line.

A noncompete agreement is a formal contract between you and your employees in which they promise not to use information or contacts pertinent to your business in a competing situation. In other words, they agree not to take everything they learn working for you and put it to use for someone else. This could mean going to work for a competitor or starting a competing business of their own.

While not popular with employees, noncompete agreements are a good way for employers to keep key employees on the payroll and protect the company’s proprietary information. That said, do not go overboard with noncompetes: not every employee should be required to sign one. If an employee does not have access to sensitive information, customer or accounting data, or is integral to the overall success of your business, there is no need to have them sign a noncompete. The janitor, for example, poses very little threat to your business if he gets a job with a competitor. Your sales manager, on the other hand, can devastate your business by hooking his wagon to a competing horse.

Which employees should sign noncompete agreements? While the prerequisites vary from business to business, the following is a good general list. The term “employees” represents executive level, management, supervisory, and non-management personnel relative to that example:

- Employees involved in research or product development. - Employees involved in the design, fabrication, engineering, and manufacturing process. - Employees who service products made and sold by your company. - Sales and service employees who have regular contact with customers or sensitive customer information. - Employees with access to sensitive business information or trade secrets. - Most importantly, employees who have sufficient information about your business that would allow them to start a competing business.

Most business experts agree that noncompete agreements are generally a good way to protect your business. The downside is that noncompete agreements are often difficult to enforce and in some states, may not be enforceable at all. Many state courts have ruled that noncompete agreements are too restrictive on an employee’s right to earn a living.

In California, for instance, noncompetes are generally only enforceable in connection with the sale of a business and not for employees. In Alabama, noncompetes are generally enforceable in only two contexts: the sale of a business and in connection with employment - but even then the enforcement requires that there be a valid interest worthy of protection.

Some states require that the noncompete be signed at the beginning of the employment relationship and will only consider the enforcement of a noncompete signed after the initial employment date if the signing of the noncompete was accompanied by a promotion, raise in pay, or other event that elevated the employee to a more important role within the company.

To be enforceable, noncompete agreements must be reasonable on three accounts: Time, geography and scope. Regarding time, you can’t restrict someone from competing with you forever, so one to three years is the accepted time period for most noncompetes.

As to geography, you can enforce restriction in the general area where you conduct business, but you can not enforce the restriction beyond those boundaries. And for scope, the agreement can restrict certain actions on the part of the employee, but can’t be so generally restrictive that the employee won’t be able to earn a living working in the same industry in a noncompetitive position.

One interesting thing to note: noncompete agreements are not enforceable against certain “professionals,” like doctors, CPAs, and lawyers (who do you think writes all those noncompetes).

At this point, Brad, the best thing you can do is contact your attorney to see if you have other grounds for suit, then contact your customers and let them know what’s going on.

Explain the situation regarding the former employee, but do so calmly and resist the urge to tell them what you really think of this guy. Showing your anger to the customer is not going to help you keep their business .

Reaffirm your relationship with the client, tell him how much you value his business, remind him of your track record and level of service, then ask one simple question: What can I do to make sure your business stays with me?

Here’s to your success!